A renowned branding consultant and behavioral psychologist shows readers how to appeal to the hidden brain where instinct prevails, creating a network of connections that convince people to buy into your product, idea, or vision.
Unwritten Rule calls for a radical realignment, embracing a federal approach that would accommodate devolution as the best way of bringing about a successful and diverse national life, increasing democratic control over local and national decision-making, and modernising our national political structures.
Published to coincide with the centenary of the Russian Revolution in 1917, Dynastic Rule celebrates one of the great success stories of a stormy period of Russian history.
