Barry Cooper, Judith Glaesser, Roger Gomm, Martyn Hammersley
Condition: New
£36.00£21.99
Offers an exploration of case-focused methods as a means of bridging the quantitative-qualitative divide and the key methodological issues. Rather than suggesting the 'mixing' of methods, this book provides an interrogation of the arguments and practices characteristic of both sides of the divide.
Through developing an original analytical framework that, for the first time, systematically relates productive, market and financial variables, the authors are able to rewrite the history of the car business since Henry Ford.
