The author supplements the economic market theory with a market sociology of commercial relationships. The existence of markets is the prerequisite for the creation of values. A product, a qualification, know how can be valuable, but their value is only quantified on markets. You cannot avoid them, but ...
This is the fourth volume in Liberty Fund's "The Collected Works of Arthur Seldon". It brings together six of Seldon's most pivotal essays that discuss his alternative proposals for paying for 'public' services rather than through coercive taxation. Specifically, Seldon focuses on the varied use of vouchers ...
Examines public relations from a variety of different perspectives such as management, rhetoric theory, practitioner, social psychology and historical. Previously only available in hardback.
